Insights

Sell More Staffing This Summer with SMART Content!
Cut through the noise with content focused on issues that matter most to staffing buyers!
Smart content offers a multimedia approach to content marketing, ultimately creating touch points where your audience needs them most.
What is SMART content?
It’s webinars, social media, magazines, blogging, video and more – SMART Content leverages print and digital marketing to:
- open doors for sales opportunities
- engage staffing buyers by focusing on employer issues
- position you as a trusted partner to tackle today’s toughest staffing challenges
- make staffing sales reps more productive
Get a powerful, turnkey content marketing program to increase brand visibility, improve relationships, and close more sales this summer – and beyond!
What makes it “smart?”
Better results.
Print and digital marketing tools are even more powerful when used together. Did you know:
- Multichannel marketing increases revenue by 38%, 120% and 190% with each additional channel (Shopify)
- 80-90% of direct mail gets opened…and 54% of consumers say they want direct mail from brands that interest them (Fundera)
- 85% of US internet users watch online video content monthly…but only 26% of blogs include video (Fundera)
There’s no guesswork – insights and analytics ensure your message is delivered at the right place at the right time.
We apply what we learn, so your program gets smarter over time!
What’s included?
- Insights Magazine – Offer fresh perspective on top talent and HR issues with bi-monthly magazines branded to your company.
- Monthly Email Marketing – Monthly newsletters, eCards, promotions and more!
- Insights Webinars – Provide SHRM and HRCI accredited training for your clients and prospects, complete with exclusive email marketing and data tracking. (included with Gold & Digital Only packages)
- Branded Social Content – Maximize reach with custom social sharing images, designed for your team to share.
- Insights Resource Center – HR and talent article database, now available to share on your website, with new content added every month.
- Branded Video – Stay up to date with the latest marketing trends with two branded videos a month. (included with Gold & Silver packages)
- And freebies worth thousands!
Ready to get started? Contact Mamu today or visit our SMART Content homepage to learn more about the Smart Content package that works best for you.